Erdinger

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ERDINGER is the world's largest wheat beer brewery, where tradition and progress go hand in hand: their beer is brewed according to traditional recipes, using state-of-the-art technology. Today, beer connoisseurs in Germany and around the world regard our traditional specialty beers from Erding, Bavaria, as the ultimate in wheat beer enjoyment.

Erdinger 'non-alcoholic' beer is brewed with the customary care and experience gained from over 125 years of brewing tradition and in accordance with the highest quality standards.  Their master brewers have succeeded in retaining the aromatic, full-bodied Erdinger character and it is this unique flavor which has spread their fame far beyond the borders of Germany.

The beginnings of Erdinger Weissbräu date back to 1886, the year in which construction of a wheat beer brewery in Erding was first officially recorded. After several changes in ownership, the General Manager at the time, Franz Brombach, bought the brewery in 1935 and re-named it Erdinger Weissbräu on December 27, 1949.

In 1965, the son of Franz Brombach, Werner Brombach, entered the business. He took over the private brewery in 1975 and still leads his father's successful business today. In addition to a strong emphasis on quality, Werner Brombach focuses above all on a targeted sales and promotion strategy with a clear brand identity, which highlights the values of the old Bavarian beer specialty and its superior quality standards.